So, I was a bit distracted by Twitter issues and could not live blog like I ‘d hoped. Happlily, the Twitter issue was resolved towards the end of the day, more on that in later post. On to my highlights …
State of the Word
Matt rocked it out and dropped a couple of interesting teasers. First, WP 2.8 will focus on Themes. Look for similar auto-install features for Themes that we saw for Plugins in 2.7. Next, WordPress Handbook is coming.
Though the Codex will still live, WP Handbook will be built in Docbook XML allowing the WP documentation to be managed like software. Why is that a big deal? Well, it means the docs can be written to suit a particular release without destroying the historical record. And, edits/corrections to current and past docs can be submitted and managed like bugs.
This means, Plugin and Theme developers can commit docs in the same format. This is huge for folks who use WordPress for consulting clients because WP installs inventory the installed Themes/Plugins then could poll the WP Handbook’s Docbook XML and build a completely custom set of docs for the WP you’ve installed for your customers.
During the Q&A, I asked about the status of bbPress. Matt said to look for 1.0 at some point of 2009. Interestingly, Matt said that he considers bbPress to be better written than WP because he wrote it after he had learned a lot about coding.
On a humorous note, someone is constantly pinging Matt about bbPress status. Apparently, Matt has a bbPress “stalker”, but I swear it isn’t me. ;^D
How to run a blog with a staff of contributors
Geoff offered a lot of great insights on the role of the editor in the blogosphere. As part of my plan involves a great deal collaboration, Geoff’s pragmatic insights were powerful and should bear fruit for me down the road. His is one presentation I am sure to watch again on the uStream. If you work with or supervise other creatives, I strongly suggest you do the same.
Beyond Beer and Blog: How Social Media Lit Up the Portland Tech Scene
Aaron set off far too many lightbulbs in my head. I’ll never turn them all off. From Ignite to Beer and Blog, I now have a few more social media pools into which I plan to dip my toes. Most powerful of Aaron’s insights – online social media is most powerful when it serves to bring people together in the real world. The “Legion of Tech” video was classic internet nerdery … and I say that with much respect and affection. Oh, and I now want to visit Portland in the worst way!
10 Steps to Search Engine Optimize your WordPress Blog
Michael had a great presentation regarding SEO and WordPress. As SEO is a big part of what I do everyday, a lot of it was old hat for me. But, the audience was full of raw, new bloggers as well, so it was a perfect presentation for that crowd. And, I learned a couple of cool tricks along the way. Best of all, he got people in the crowd to sing “Hello Dolly”, including Lorelle, who can really belt out a tune!
Using Your Blog for Sales and Marketing :: Chris Brogan
Brogan is a freaking nut! Again, this is said with respect and affection. After Blogworld Expo 2008, I followed him on Twitter based solely on John Hawkins’ recommendation. For 4 months, I found Chris’ tweets interesting and useful, but I did not get why John had such a bromance for the guy. Now, I get it.
While providing a lot of useful insights, Chris had the crowd laughing and eating out of his hand. He is a gifted and entertaining storyteller, who happens to be a skilled marketer that “gets” the power of online media. While it may sound trite, his through-line was “follow your passion”. If you blog about things that are meaningful to you, your audience will find you.
Another gem, “learn from the best and then copy them”. In particular, he bemoaned the lazy, stock list of interview questions he is always asked. When we have Larry King and Charlie Rose available on Youtube, Tivo and Boxee, why wouldn’t we watch and learn how to interview from them?
This was particularly interesting because I’ve been noodling doing an independent Master’s degree. Meaning, setting a curriculum for myself and learning everything I would get in an Online Media MFA on my own. Chris Brogan pointed me at an entirely new source for faculty! W00t!
Finally, if anything will stick with me from his presentation, it will be the definition of callback. Deftly used by Mr. Brogan in his presentation, I am working callbacks into my speaking arsenal from here out.
By the Numbers: A look at stats and what they mean to you
Lorelle spent the first half of her time deconstructing a wide range of popular web analytic metrics. Nothing escaped her intense scrutiny as she introduced us all to the concept of “distracting stats” and the power of horse sex. Frankly, she shook the foundations of my understanding of web analytics … in a good way. The second half of the presentation was an in-depth demo of the stat pr0n application that is Woopra. Thanks for the beta key!
You’ve failed? Learn Why!
Jim Kukral is the biggest failure on the interwebs, or so he wants you all to believe. I won’t be able to do the presentation any real justice, so it it is best to catch the uStream for yourself. Suffice to say that Kukral does not deliver a simple rah-rah speech filled with platitudes. Like the Mike Rowe speech I posted earlier, Kukral preaches a “get off your ass and work” approach to success. He gave me a lot of serious food for thought, all of which will likely lead to future posts when I’ve had time to digest them more fully.
All this from a Browns fan. Go figure! Oh, he also introduced us all to the word “shmoosh-rags”. Good times!
Now, I would be remiss if I did not once again say CONGRATS! to my friend, buddy, pal John Hawkins who had the vision, the will and the drive to make WordCamp Las Vegas happen. Hawk … thanks for adding a stellar event to the Vegas Tech/Social Media calendar.
In addition to the great speakers, I reconnected with friends Carl Szeibert, Todd Huish and John’s lovely wife Chris. And, for the first time in five years, I finally made it on Todd’s photoblog!
Until tomorrow …